House of Innovation

Architerra took over the refurbishment of a showroom in Thessaloniki. The layout organization includes office lounge, conference room, virtual reality room, products sample room and auxiliary rooms. Wood with metallic elements compose a functional workspace through an industrial aesthetic. The overriding concern of the architectural approach aims to crate a vital modern showroom with spacious areas in comfort, encourages teamwork, creativity, well-being and productivity.

The unification of the floors aims to connect them for utilitarian reasons and visually by increasing the relative height of the space. A wooden staircase with amphitheatre shape rises into the centre of the plan. Working spaces are being organized as distinct subspaces responding to multiple working groups and at the same time are being presented as a cohesive area for the whole team by the use of transparent partitions.